vision statement

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I heard meany times about vision statement and important it is. It is, but nobody really does it well. Is a vision statement necessary for a team? I think it can be helpful. We are limited in scope, but we can have a shared vision, shared set of principles. We can do that. And with a vision statement that everybody buys into, we can all pull in one direction.

What is a vision statement and how do I create one?

There are 3 components in creating a vision statement, I learned yesterday. It should answer 3 questions. Why do we exist? Why do we do what we do?  What does success look like? What must we do to ensure success?